Our process is always the same — only the scope changes: whether we're building a brand identity from scratch or carrying an existing one onto the platform.
1. Request and Brief
You write to info@kb77.ru with a couple of lines about the project. Then comes a conversation: what the project does, who its audience is, what visual materials already exist, and how it should stand out from others in the market. This is also where it becomes clear whether you actually need exclusive design — sometimes the honest answer is "no, the standard templates will do."
2. Tier and Scope
We work with the Business and Creative tiers of the Shopnseo platform. We determine which of the two applies to your project:
- Brand identity from scratch plus site design — ₽1,000,000, if you don't have a visual identity yet.
- Site design based on an existing identity — ₽300,000, if you have an identity and need it carried over to the platform.
3. Brand Identity
This stage only applies in the first case. The full standard scope is on the "What's Included in a Brand Identity" page; what your project actually needs from it is fixed at the brief — before work starts, not along the way.
4. Site Design
We design the look: the structure of the home page and inner pages, cards and listings, navigation, palette, typography, light and dark mode. We show it and revise it until it's approved — as many iterations as it takes, within the agreed scope.
5. Carrying It Onto the Platform
The approved design is carried into the platform's themes and slots. The site stays standard: it updates along with the engine, and all the built-in search-engine optimization keeps working — the design doesn't break it.
6. Handover
You get a working site and a control panel where you edit content yourself, without a developer and without us. After that, if you want: the build and technical side are handled by seowebdev.ru, and the content by seoforger.ru.
Timeline
The timeline depends on the scope and on how quickly approvals happen on your end — we name it at the brief, once the scope of work is clear. We won't promise "design in a week": exclusive work doesn't happen that way.
Prices are on the pricing page, examples are in our portfolio, answers to common questions are in the FAQ.